It’s a good time to sport a new brand!

The MAXIIM brand has been revitalized to mark the fantastic evolutionary leap the business has made in end-to-end supply chain management.

Designed to reflect their speciality in consumer electronics and lifestyle products, it also recognises their strengthening position in a dynamic marketplace.

This initiative coincides with a new fiscal year, celebrates some inspirational progress and heralds many exciting new opportunities ahead. Some of the highlights include:

The launch of Agile SupplyTM

Maxiim’s state-of-the-art supply chain management platform, incorporating full order fulfilment and e-commerce capabilities, has been built from the ground up and is the culmination of years of work and experience. Essentially, it means that when a customer makes a purchase from a retailer’s online store, it triggers the team at Maxiim, where the stock is held, to process the order and deliver directly to the customer’s door.

It brings manufacturers’ brands to market across multiple channels, quickly and efficiently.

It enables retailers to expand range without risk, optimise inventory and maintain a positive cash-flow cycle.

And it opens the market to a new breed of e-tailers – businesses that have loyal audiences but don’t have the e-commerce capabilities or the resources to manage inventory, fulfil orders, pack & ship goods and provide customer support.

New channels

As a leading integrated supply partner to retailers throughout the UK, their service extends from manufacturer to marketplace via both bulk and direct distribution. Increasingly, their role as drop ship vendor is opening new channels to market with a broad range of retailers, from supermarkets and catalogue merchants to discount and speciality stores. Now, with the Agile SupplyTM platform in their arsenal, media companies can profit from their services too.

New brands on board

They’re enjoying a burgeoning product catalogue with the introduction of many new brands. Alongside some of the stalwart names like TomTom, Garmin, Mio (Navman), HP and Motorola, our portfolio comprises many more global brands including Pioneer, Yamaha, Marley, Kenwood, Prestigio, ION, Casio, Fender, Sagemcom. Verbatim… click here for the full list.

CEO and Chairman, Mark Antliff said:

“It’s a really exciting era for us. As an agile enterprise, with such an impressive catalogue (of products) and a growing number of channels (to market), we are extremely well poised to deliver even greater value to more and more businesses.”


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